Liberty - Best of British Design Open Call 2011


Calling all designers and creatives - Liberty needs you!

Are you a budding new designer? Would you like to have your products sold at Liberty?

Now in its 3rd year, the Open Call is continuing to recognise and support new and emerging British design talent and Liberty are again calling for all prospective designers and creative talents to come forward with their ideas.

Liberty trawled the world and created an emporium where the finest could meet the rarest. In keeping with this heritage Ed Burstell is keen to champion the best new British design and craft. A panel of experts comprising of Liberty’s Managing Director, Ed Burstell, his esteemed buying team and industry experts including top names from press and fashion retail will pick the best designs to be sold in store. Ed Burstell and his team will offer support and direction needed to get your items selling on Liberty’s world renowned shelves.

From fashion to furniture, hats to handbags, craft to cushions, Liberty is encouraging anyone with a creative passion to bring in their designs for the panel to judge.

Some of their best selling products come from designers discovered at the Open Call, some of which include...

Amanda Fatherazi


Geannine Pollazzon


Genuine Article


Lost Property


Thomas Hopkins Gibson



On the day...

All products must be of a finished state and be ready to sell in store before coming to the open call.

Designers will not be able to access the panel room via any of Liberty’s public entrances and may only enter via the designated entrance on Little Marlborough Street, located behind the store.

Designers are not permitted to bring large items of furniture or more than 4 garments and should only bring what they are comfortable to carry.

No storage facility will be available and the queue time is unknown. All designs and product will remain on the person(s) until it is time to meet with the panel.

Designers will have 3 minutes to pitch their products to the panel.

Designers will be informed upon meeting the panel as to whether they were successful.

Successful designers will be invited back to the store at a later date for a formal meeting with the buying team to discuss becoming a supplier (This does not guarantee designers will have their items eventually stocked in store).

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